Why are online dating sites so popular? 6 good reasons

In the early years of the online dating market – which was quite a while ago – finding a partner online still had a certain air of desperation.

People looked down on other people who were looking for their dream partner on the Internet. You secretly thought “luckily I don’t need that .

So there was certainly some stigmatization. But those days are long gone and online dating is now a widely accepted and popular form of contact initiation.

Millions of singles in Germany alone roam through various singles exchanges, contact portals, dating agencies, online chats and dating apps in search of their happiness.

This rapid upswing can also be proven by the figures from current study results. singles exchanges , casual dating portals) on the Internet in 2019 This emerges from a current survey by Statista Digital Market Outlook.

These figures include both paid and free offers.

This is shown even more clearly by the results of a Statista survey conducted in Germany on partner portals, dating apps and affair portals.

Bitkom study on the use of online dating services shows how clearly common prejudices and reservations about digital dating have now been broken down . Here are the results in brief:

• One in four users met their current partner online
• 52% consider online dating to be an easy way to find a new partner
• 42% believe that you can find your true love on the Internet
• 36% believe that this makes finding a partner easier

However, individual happiness is defined very differently. There are diverse interests, intentions and goals when looking for a partner on the Internet. Taking this into account, so many different dating sites have developed, with different focuses and orientations.

So you can confidently say that there is now at least one provider on the market for every taste, every interest and every budget.

But what are the reasons for the rapid development in the online dating market and why are dating sites so incredibly popular? The “despair” that was once suspected is now not the case…

1. Time is short

Little time available in a hectic world is a classic reason to seek happiness with a partner online. In addition to their job, raising children or other obligations, more and more people simply hardly have time to go hunting intensively enough.

If you have a stressful lifestyle and can't find time for yourself in the evening, then you're usually too exhausted to dress up and enjoy the nightlife.

The Internet - and in recent years increasingly the mobile cell phone network - are an enormous help, for example in having a potentially suitable partner pre-selected and introduced via a dating agency.

Psychologists practically agree that similarities and shared values ​​are one of the best prerequisites for a functioning partnership. This is where so-called matching algorithms from dating sites are used and you can often see with just a few mouse clicks whether you are compatible with each other.

2. Too little offering on site

Another important reason for the enormous popularity and spread of online dating sites is that there are often simply no suitable candidates for a date in your local area.

And if you then venture further out and go to parties weekend after weekend, visit clubs, bars, pubs and events and put out your feelers there, then it can sometimes be very tiring and frustrating.

Sure, you always get to know potential dates and maybe even exchange numbers. But let's be honest: often not that much comes of it. Or you quickly realize that you don't fit together at all.

This can be difficult if you are still a teenager or young adult. But the more you get into life and get older, the more difficult it becomes. The offer then becomes increasingly thin as most of them are taken. And if you live in a rural area, it's even harder.

The Internet is a clear blessing for everyone who wants to significantly increase their chances of finding a successful partner.

3. The cards are on the table

On dating sites you can be sure that everyone is looking. This takes away the tedious and often discouraging preparatory work when flirting with strangers in real life.

You never know what's going on in the other person's head, whether he or she is already taken or perhaps unsure about their current relationship status.

On the Internet you know that you can potentially write to anyone and you are playing with open cards, so to speak.

4. Better chances of success

Not all of us are extroverted daredevils who just spend their nights away or an absolute party animal.

Spending your weekends in clubs, bars and other similar locations is simply not for everyone. Many people prefer to take things more quietly and are perhaps less introverted.

Shyness or inexperience in dealing with the opposite sex can also be obstacles that make dating in offline life very difficult.

Then you can start your search much faster and easier via a dating site and thus gain more security. According to a published “Science Advances” article by Zeit Online, people are less afraid of being rejected when online dating. Therefore, they would more often contact partners who are more attractive than themselves.

5. Detailed profiles before making contact

Some people have very special or strong interests, hobbies or preferences and are specifically looking for a suitable partner. For example, if you are a member of a subculture (e.g. gothic, metal , medieval fans, etc.), then you probably want a partner who shares that lifestyle.

The sometimes very detailed profiles of the members in many dating sites help you to filter out only those candidates who you find suitable before you make the first contact. You can often find detailed search filters to specifically refine a search for other members.

And on the other hand, you can usually describe yourself in detail in profiles and present yourself in such a way that the right fish bite.

If you are a man and want to get a few more promising tips on what exactly women want to read in a profile so that their interest is aroused, then it is worth taking a look at the Dating Insider .

This can save a lot of time and energy and significantly increases the chances of success.

6. Prospect for quick sex

If the focus is on quick and uncomplicated sex, then the Internet offers numerous portals, chats and apps for erotic contacts, adventures and casual dates . This way you can skip the unnecessary banter and get straight to the point.

Above all, the dating app Tinder a reputation for being a suitable tool for these purposes.